Ken Gets a Makeover

Will a new look help Ken win Barbie back?

Mattel, maker of the world's best-selling doll, is hoping shoppers, and not just Barbie, will fall in love with Ken's new look.

Ken has been given two new looks that he describes as edgier and more sophisticated. The first includes torn jeans, a leather jacket, vintage T-shirt and boots. The second look, described as Ken's "everyday" style, included board shorts, white T-shirt and sun-kissed hair.

According to Mattel, Ken has gone through this transformation to show Barbie that he is a changed man.

The makeover comes after Barbie and Ken split a few years ago.

Will the new look bring Barbie and her long-time beau back together?

Mattel is hinting a Valentine's Day reunion may be in the works. The new Ken doll will be available in stores beginning March 1.