Tuesday, January 24, 2006

2 Poppin' Fresh - 1965


Originally designed by the Chicago, Ill.-based Leo Burnett advertising agency, the first Doughboy popped out of Pillsbury's refrigerated rolls, hence his name Poppin' Fresh. The original doughboy, made of plaster and foam rubber, cost $16,000 to produce and debuted in 1965. He was voiced by actor Paul Freez, famous as the voice of Boris Badenov in The Adventures of Rocky and Bullwinkle.

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